Public Relations and Marketing Manager
Barbara Micale
As public relations and marketing manager, Barbara Micale is responsible for media relations, promotional materials, advertising, and web content for the National Capital Region. She joined Virginia Tech in 2004 and reports to University Relations.
Her extensive experience encompasses a full range of public relations and marketing services. These include writing and editing brochures, newsletters, press releases and other corporate communications, media placement, trade show support and special events promotions. Micale has developed strategy and executed programs for numerous – and varied -- companies and organizations, including Deloitte & Touche LLP, the American Diabetes Association, Sony, Fortune Magazine, Wesleyan University, and the American School Counselor Association.
A graduate of Boston University, with a B.S. degree in journalism, she began her career as a reporter for a daily newspaper in Miami, Florida.
Contact Information
E-mail: blmicale@vt.edu
Office: (703) 518-2714
Administration Links
- Vice President and Executive Director
- Deputy Director
- Associate Director for Operations
- Director of Northern Virginia Center
- Interim Associate Dean of the graduate School
- Associate Director for Research Program Development
- Associate Director for Outreach Program Development
- Director of Information Services
- Graduate Student Services Director
- Administrative Assistant to the Executive Director
- Administrative Assistant